Global Strategic and Operational Experience.

When it comes to brands, theory and business school concepts are not enough. Your brand will profit from the deep strategic and operational experience of our team led by Dr. Daniel Langer. We work for you in any region of the world. You will get deep insights into global trends and our expertise in working with brands all over the world. You will tap into our deep knowledge on how to be successful in the difficult US market. You participate from our knowledge in European markets and trends. You will gain access to our knowledge of the Asian markets that influence channels, segments and brands all over the world.

Langer combines expertise in global strategic brand building with deep operational experience:

  • He led two leading strategic business units (hair care and body care) with full global P&L responsibility
  • He managed a multitude of brands on a global level, overseeing the strategy implementation worldwide across all regions
  • He was General Manager in USA, leading the largest country organization 
  • He was Head of Marketing in Germany and Japan 
  • He presented to and collaborated with most top retailers in the world, in e-commerce and "brick and mortar"
  • He has operational "on-the-ground" work experience in USA, Germany, Japan, UK and Spain
  • He speaks several languages and is frequently commuting between North America, Europe and Asia