New York: Jing Daily CEO breakfast - LUXURY BEYOND MILLENNIALS
On Monday, February 4, Jing Daily invited me to present strategies about unleashing the power of luxury brands by utilizing sophisticated big-data-driven luxury marketing strategies and deep insight generation with Artificial Intelligence and Machine Learning.
One thing is clear: as we approach 2020, the challenges for luxury brands are growing exponentially. In an increasingly global market with a multitude of disruptors including Millennials and Generation Z, sustainability, technology and digitization, luxury brands are looking for new ways to connect with their target group and develop more data-driven, consumer-centric business models that provide ultimate experiences.
Joined by Manuela Buerki, the marketing director of Integrated Management Systems (IMS), I am looking forward to discussing the future of luxury with a select group of luxury CEOs and CMOs in New York on February 4, 2019.
Contact my team at firstname.lastname@example.org to learn more.