Daniel Langer to present at Hong Kong Luxury Leadership Workshop
Leading luxury brands with Millennials and Generation Z. This is one of the most elusive managerial tasks, and many companies struggle with developing the right approach to be relevant for the youngest target groups.
Équité CEO Daniel Langer will present how to manage luxury brands in times of uncertainty and disruption and master the millennial challenge.
Description
This exclusive summit focuses on topics like artificial intelligence, brand equity building, consumer insight generation, successful launches and relaunches of brands in China, and creating extreme value in times of disruption and uncertainty, we will provide valuable insights on managing luxury and premium brands with higher precision.
Why attend
Opportunity to learn first hand from Daniel Langer, CEO of Équité and authority in luxury, author of bestselling luxury management books in English and Chinese and the Future of Luxury column in Jing Daily. The 2 hour session will include an extensive Q&A with the opportunity to discuss directly with Daniel.
Venue
36th Floor, 41 Heung Yip Road, Wong Chuk Hang, Hong Kong
Date and time
Registration required
To register, please indicate your name, company and function.